East of England Co-op supports GoodGym team with GoGoHares clean-up for Co-operatives Fortnight

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A group of runners picked up their soap and sponges along with their running shoes this week, as they took on the GoGoHares trail in Norwich to scrub all 50 of the charity hare sculptures to keep them looking their best for the summer.

The special event was organised by independent retailer and GoGoHares supporter, the East of England Co-op, in partnership with GoodGym for Co-operatives Fortnight, where co-operatives show the difference they make in the community. GoodGym runners are part of a community which combines getting fit with doing good.

Starting at The Forum, the 35 GoodGym runners spilt into six groups on Monday evening (2nd July 2018) to clean all the GoGoHare sculptures scattered across Norwich city centre. After the big clean-up, the runners returned to The Forum for a final fitness routine.

Speaking on the run, Norwich Trainer at GoodGym, Steven Hitcham, who ran the session said: “It is important to GoodGym Norwich that we can support as many local organisations as possible that have a positive effect on the local community. The East of England Co-op is an organisation that supports this vision so it is great we could work together for Co-operatives Fortnight. The GoGoHares are an attraction that brings Norwich together and gets people more active so the task was very fitting.”

Held every year, hundreds of co‑ops and organisations across the UK mark Co-operatives Fortnight by working together to promote how the organisations make a difference to people’s lives right around the world. 

The East of England Co-op is supporting the GoGoHares public art trail with its Funny Bunny sculpture, which is situated at Norwich Railway Station and joins scores of larger than life hares dotted around Norwich city centre for the public to enjoy over the next 11 weeks.

Oli Watts, Head of Communications and Community at the East of England Co-op, said: “Co‑ops make a huge difference to people’s lives all around the world and here at the East of England Co-op we really believe that it’s the small things that can make a big difference in our local communities. Joining up with Goodgym and supporting the GoGohares trail is a great way to show the power of co-operation in action.”

Also official stockists of the GoGoHares sticker books and stickers, the East of England Co-op will be selling the trail accessories throughout the summer in 33 of their food stores in and around Norwich.

GoGoHares 2018 is presented by Break charity in partnership with Wild in Art. The Hare was chosen as it is a popular iconic subject for artists and can regularly be seen in the countryside of East Anglia. Along with 50 city hare sculptures to celebrate 50 years of Break that will form the city trail, there will also be a further 18 moongazer hare sculptures positioned across Norfolk. Together this makes 68 hares, signalling to the year that Break was started.

There will be a last chance to see all of the large sculptures at Hare Today Gone Tomorrow between 7 – 10th October 2018, before they are auctioned off on 11th October 2018 to raise valuable funds for Break.

Funny Bunny will be on display at Norwich station right up until the end of the trail on Saturday 8th September 2018. The East of England Co-op would love to see your photos of Funny Bunny – share them by uploading them to Facebook or Twitter with the hashtag #Funnybunny.