The East of England Co-op is running its annual Sourced Locally Fortnight to encourage customers to swap their named-brand groceries for local alternatives.

Five teams of students will pit their wits against each other in a Masterchef-style invention test using ingredients selected by the East of England Co-op from their Sourced Locally range.

Colchester’s hungry workers competed against the clock in Culver Square yesterday, in the East of England Co-op’s sausage eating challenge.

Norwich commuters were entertained by a choir as part of an all-day breakfast roadshow last night, as the East of England Co-op’s Sourced Locally Fortnight descended on Norwich train station.